{"id":36179,"date":"2022-08-26T12:26:06","date_gmt":"2022-08-26T17:26:06","guid":{"rendered":"https:\/\/xavierquimi.com\/?p=36179"},"modified":"2026-04-19T22:16:32","modified_gmt":"2026-04-20T03:16:32","slug":"secretos-para-mejorar-ventas-online","status":"publish","type":"post","link":"https:\/\/xavierquimi.com\/en\/blog\/secretos-para-mejorar-ventas-online\/","title":{"rendered":"Descubre los 5 secretos para mejorar las ventas online"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><section id=\"vc_section-69f0d37dc228d\" class=\"vc_section\"><div id=\"vc_row-69f0d37dc25f6\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1662093330372 thegem-custom-69f0d37dc25ea2493\"><style>@media screen and (max-width: 1023px) {.thegem-custom-69f0d37dc25ea2493.wpb_row {padding-left: 0px !important;}}@media screen and (max-width: 767px) {.thegem-custom-69f0d37dc25ea2493.wpb_row {padding-left: 0px !important;}}@media screen and (max-width: 1023px) {.thegem-custom-69f0d37dc25ea2493.wpb_row {padding-right: 0px !important;}}@media screen and (max-width: 767px) {.thegem-custom-69f0d37dc25ea2493.wpb_row {padding-right: 0px !important;}}<\/style><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dc27e21131\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc27e3\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc27e21131\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc29393591\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><a href=\"https:\/\/xavierquimi.com\/category\/estrategias-digitales\/\">DIGITAL STRATEGIES<\/a> | LECTURA DE 18 MIN.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc29393591{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc29393591{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc29393591{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc29393591{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc29ff1077\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h1>Descubre los 5 secretos para mejorar tus ventas online<\/h1>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc29ff1077{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc29ff1077{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc29ff1077{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc29ff1077{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc2a9a4229\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span class=\"post-meta-author\">Escrito por: <a title=\"Visitar el sitio de Xavier Quim\u00ed Ca\u00f1arte\" href=\"https:\/\/xavierquimi.com\" rel=\"author external\">Xavier Quim\u00ed Ca\u00f1arte<\/a><\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc2a9a4229{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc2a9a4229{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc2a9a4229{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc2a9a4229{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid vc_custom_1661452244918 thegem-custom-69f0d37dc2c6e1832 custom-inner-column-69f0d37dc2c76\" ><div class=\"wpb_column vc_column_container vc_col-sm-12 thegem-custom-69f0d37dc2deb8811\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc2dec\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc2deb8811\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc2ea93864\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div class=\"title-h6\" style=\"text-align: center;\">Descarga gratis la gu\u00eda para mejorar tu propuesta \u00fanica de valor en 5 pasos.<\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc2ea93864{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc2ea93864{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc2ea93864{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc2ea93864{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-button-container gem-button-position-center thegem-button-69f0d37dc2fdc5778\"  ><a class=\"gem-button gem-button-size-medium gem-button-style-flat gem-button-text-weight-normal gem-button-icon-position-right\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 3px;background-color: #dca000;\" onmouseleave=\"this.style.backgroundColor='#dca000';\" onmouseenter=\"this.style.backgroundColor='#dbb448';\" href=\"https:\/\/xavierquimi.com\/ofertas\/plan-estrategico-comunicacion-puv\/\" target=\"_blank\">Descarga aqu\u00ed<i class=\"gem-print-icon gem-icon-pack-elegant\">&#x39;<\/i><\/a><\/div> <\/div><\/div><\/div><\/div><style type=\"text\/css\">@media screen and (max-width: 1023px) {.custom-inner-column-69f0d37dc2c76.wpb_row {padding-left: 0px !important;}}@media screen and (max-width: 767px) {.custom-inner-column-69f0d37dc2c76.wpb_row {padding-left: 0px !important;}}@media screen and (max-width: 1023px) {.custom-inner-column-69f0d37dc2c76.wpb_row {padding-right: 0px !important;}}@media screen and (max-width: 767px) {.custom-inner-column-69f0d37dc2c76.wpb_row {padding-right: 0px !important;}}<\/style><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dc31917419\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc3192\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc31917419\">\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left  vc_custom_1776269353601\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img width=\"512\" height=\"512\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2026\/04\/Gemini_Generated_Image_94n9fa94n9fa94n9.png\" class=\"vc_single_image-img attachment-full\" alt=\"atraer clientes a un negocio\" title=\"Gemini_Generated_Image_94n9fa94n9fa94n9\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2026\/04\/Gemini_Generated_Image_94n9fa94n9fa94n9.png 512w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2026\/04\/Gemini_Generated_Image_94n9fa94n9fa94n9-300x300.png 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2026\/04\/Gemini_Generated_Image_94n9fa94n9fa94n9-150x150.png 150w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2026\/04\/Gemini_Generated_Image_94n9fa94n9fa94n9-256x256.png 256w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><\/div><div id=\"vc_row-69f0d37dc36ca\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dc36c53254\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dc385d8068\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc385e\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc385d8068\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dc39b55452\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc39b6\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc39b55452\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc3a888776\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Los secretos para mejorar ventas online contin\u00faan siendo un reto en Internet de cualquier empresa, o profesional, y en cualquier industria.<\/p>\n<p>Determinar la propuesta ideal, un sistema de ventas por internet, y conocer los aspectos tecnol\u00f3gicos, son necesarios para captar clientes.<\/p>\n<p>Por tales razones, es decisivo que realices una mejora en tu proceso de ventas por internet, y la estructura de la informaci\u00f3n. Porque los clientes se preguntan:<\/p>\n<p>\u00bfC\u00f3mo quisiera que esta web me genere confianza? Inclusive exigen que alguien les responda r\u00e1pido.<\/p>\n<p>Por suerte hay un plan donde conseguir\u00e1s que tus clientes ganen confianza encontrando las siguientes pautas para:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3a888776{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3a888776{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3a888776{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3a888776{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-arrow gem-list-color-4\" ><ul>\n<li>Conseguir una comunicaci\u00f3n \u00f3ptima y sin falsedades<\/li>\n<li>Mejorar la experiencia de usuario<\/li>\n<li>Para determinar si est\u00e1 preparado para la venta<\/li>\n<\/ul>\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dc3b26 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dc3b26\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_grey  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc3d025672\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div class=\"title-h5\" style=\"text-align: center;\"><a href=\"https:\/\/xavierquimi.com\/ofertas\/plan-estrategico-comunicacion-puv\/\"><span style=\"color: #dca000;\">&lt;&lt; Descarga gratis la gu\u00eda para mejorar tu propuesta \u00fanica de valor en 5 pasos &gt;&gt;<\/span><\/a><\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3d025672{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3d025672{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3d025672{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3d025672{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_grey  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dc3e12 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dc3e12\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc3e7e9117\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Si bien, ya dispones de un sitio web preparado para vender por internet comenzar\u00e1s a ver resultados de un mejor di\u00e1logo con tus clientes.<\/p>\n<p>En esta ocasi\u00f3n conoceremos los secretos para mejorar ventas online a trav\u00e9s de t\u00e9cnicas para saber:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3e7e9117{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3e7e9117{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3e7e9117{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3e7e9117{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-arrow gem-list-color-4\" ><ul>\n<li>\u00bfQu\u00e9 hacer antes de vender?<\/li>\n<li>\u00bfC\u00f3mo atraer personas dispuestas a comprar?<\/li>\n<li>\u00bfQu\u00e9 aspectos tecnol\u00f3gicos se debe conocer para atraer clientes?<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc3f584087\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Pero, en primer lugar, conozcamos qu\u00e9 son las ventas por internet.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3f584087{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3f584087{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc3f584087{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc3f584087{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dc40fc3428\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc40fd\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc40fc3428\"><\/div><\/div><\/div><\/div><\/section><section id=\"vc_section-69f0d37dc4253\" class=\"vc_section\"><div id=\"vc_row-69f0d37dc4428\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dc4423691\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dc45b59387\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc45b6\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc45b59387\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dc470e8258\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc470f\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc470e8258\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc47e75273\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Si trat\u00e1ramos de conquistar a alguien, me pregunto: \u00bfc\u00f3mo debemos lucir para qu\u00e9 ella\/\u00e9l se fije en m\u00ed? \u00bfQu\u00e9 debo poseer para cumplir con sus expectativas?<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc47e75273{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc47e75273{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc47e75273{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc47e75273{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/ventas-por-internet.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\u00bfQu\u00e9 son las ventas por Internet?\" title=\"ventas-por-internet\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/ventas-por-internet.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/ventas-por-internet-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/ventas-por-internet-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc4a9c6252\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Interrogantes que pueden ser respondidas en base a pilares de confianza, transparencia, y aceptaci\u00f3n, refiri\u00e9ndome a una persona.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4a9c6252{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4a9c6252{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4a9c6252{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4a9c6252{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc4b498827\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>\u00bfC\u00f3mo lograr conquistar a tu cliente ideal?<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4b498827{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4b498827{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4b498827{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4b498827{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1662101034421 thegem-vc-text thegem-custom-69f0d37dc4be97037\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Lograr conquistar a alguien como si anhelamos que sea nuestra pareja ideal:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4be97037{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4be97037{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4be97037{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4be97037{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div style='background-color: #dca000; color: #ffffff; '  class=\"gem-quote gem-quote-style-default gem-quote-no-paddings custom-color-blockqute-mark-added\" ><blockquote style='color: #ffffff ; border-color:  ' ><\/p>\n<h3><span style=\"color: #ffffff;\">Se necesita tener una comunicaci\u00f3n abierta, transparente y genuina.<\/span><\/h3>\n<p><\/blockquote><span style=\"color:#ffffff;\"  class=\"custom-color-blockqute-mark\">&#xe60c;<\/span><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc4c942435\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h2>\u00bfQu\u00e9 son las ventas por Internet?<\/h2>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4c942435{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4c942435{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4c942435{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4c942435{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div style='color: #ffffff; '  class=\"gem-quote gem-quote-style-default gem-quote-no-paddings custom-color-blockqute-mark-added\" ><blockquote style='color: #ffffff ; border-color:  ' ><\/p>\n<h3>Es un proceso organizado de pasos para solucionar una necesidad identificada desde Internet, que es suplida por alg\u00fan producto o servicio.<\/h3>\n<p><\/blockquote><span style=\"color:#dca000;\"  class=\"custom-color-blockqute-mark\">&#xe60c;<\/span><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc4d329132\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Proceso que, bajo los secretos para mejorar ventas online, y en general las ventas deben estar enfocados en:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4d329132{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4d329132{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4d329132{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4d329132{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-check-style-1 gem-list-color-4\" ><ul>\n<li>Ayudar a clientes hacia un cambio o transformaci\u00f3n<\/li>\n<li>Contribuir a mejorar sus vidas y<\/li>\n<li>Que sean m\u00e1s felices<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc4df74209\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span id=\"secretos-mejora\">Y adem\u00e1s del enfoque, se necesitan de secretos para mejorar ventas online, ahora veamos cuales son:<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4df74209{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4df74209{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc4df74209{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc4df74209{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dc4e37 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dc4e37\" class=\"gem-divider\" style=\"\" ><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dc4f9e3365\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc4f9f\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc4f9e3365\"><\/div><\/div><\/div><\/div><\/section><div id=\"vc_row-69f0d37dc51c9\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dc51c48308\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dc533f3687\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc5340\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc533f3687\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dc54933350 vc_col-has-fill\" id=\"menu\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc5494 vc_custom_1661307255084\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc54933350\"><div class=\"gem-icon-with-title  gem-icon-with-title-icon-size-medium\" ><div class=\"gem-icon-with-title-icon\"><div class=\"gem-icon gem-icon-pack-material gem-icon-size-medium  gem-icon-shape-square gem-simple-icon\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><span class=\"gem-icon-half-1\" style=\"color: #dca000;\"><span class=\"back-angle\">&#xf490;<\/span><\/span><span class=\"gem-icon-half-2\" style=\"color: #dca000;\"><span class=\"back-angle\">&#xf490;<\/span><\/span><\/div><\/div><\/div><div class=\"gem-iconed-title\"><h2 style=\"\">Secretos para mejorar ventas online<\/h2><\/div><\/div><div class=\"gem-list gem-list-color-4\" ><ol style=\"line-height: 45px;\">\n<li><a href=\"#antes-vender\">\u00bfQu\u00e9 debo hacer antes de vender en Internet?<\/a><\/li>\n<li><a href=\"#pilares-claves\">Pilares claves para atraer clientes<\/a><\/li>\n<li><a href=\"#marketing-atraccion\">\u00bfQu\u00e9 es Marketing de Atracci\u00f3n y ventas por valor?<\/a><\/li>\n<li><a href=\"#sistema-ventas\">\u00bfPor qu\u00e9 un sistema de ventas por internet?<\/a><\/li>\n<li><a href=\"#aspectos-estrategicos\">Aspectos estrat\u00e9gicos para atraer clientes<\/a><\/li>\n<\/ol>\n<\/div><div class=\"gem-list gem-list-color-4\" ><ol style=\"line-height: 45px;\">\n<li><a href=\"#antes-vender\">\u00bfQu\u00e9 debo hacer antes de vender en Internet?<\/a><\/li>\n<li><a href=\"#pilares-claves\">Pilares claves para atraer clientes<\/a><\/li>\n<li><a href=\"#marketing-atraccion\">\u00bfQu\u00e9 es Marketing de Atracci\u00f3n y ventas por valor?<\/a><\/li>\n<li><a href=\"#sistema-ventas\">\u00bfPor qu\u00e9 un sistema de ventas por internet?<\/a><\/li>\n<li><a href=\"#aspectos-estrategicos\">Aspectos estrat\u00e9gicos para atraer clientes<\/a><\/li>\n<\/ol>\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dc55f9 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dc55f9\" class=\"gem-divider\" style=\"\" ><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dc574f784\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc5750\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc574f784\"><\/div><\/div><\/div><\/div><div id=\"vc_row-69f0d37dc592a\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dc5926136\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dc5aad4791\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc5aae\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc5aad4791\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dc5c02850\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dc5c03\"><div class=\"wpb_wrapper thegem-custom-69f0d37dc5c02850\"><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dc5c79 {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dc5c79\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"border: 1px solid #dca000;\"><div class=\"gem-textbox-content\" style=\"background-color: rgba(218,206,193,0.2);background-position: center top;padding-top: 15px;padding-bottom: 25px;\"><div class=\"gem-dropcap gem-dropcap-shape-circle gem-dropcap-style-medium\"><span class=\"gem-dropcap-letter\" style=\"color: #DCA000;border: 1px solid #DCA000;\">1<\/span><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dc5cc4 {margin-top: -43px !important;}<\/style><div id=\"thegem-divider-69f0d37dc5cc4\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc5d3b3843\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h3><span id=\"antes-vender\" style=\"color: #dca000;\">\u00bfQu\u00e9 debo hacer antes de vender en Internet?<\/span><\/h3>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5d3b3843{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5d3b3843{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5d3b3843{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5d3b3843{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"border: 1px solid #dca000;\"><div class=\"gem-textbox-content\" style=\"background-color: rgba(218,206,193,0.2);background-position: center top;padding-top: 15px;padding-bottom: 25px;\"><div class=\"gem-dropcap gem-dropcap-shape-circle gem-dropcap-style-medium\"><span class=\"gem-dropcap-letter\" style=\"color: #DCA000;border: 1px solid #DCA000;\">1<\/span><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dc5db8 {margin-top: -43px !important;}<\/style><div id=\"thegem-divider-69f0d37dc5db8\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc5e246681\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h3><span id=\"antes-vender\" style=\"color: #dca000;\">\u00bfQu\u00e9 debo hacer antes de vender en Internet?<\/span><\/h3>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5e246681{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5e246681{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5e246681{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5e246681{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc5ecc3021\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Un estudio en neuromarketing demuestra que: Establecer una conexi\u00f3n emocional entre la marca y el cliente genera una mayor confianza para acercarse al momento de la venta.<\/p>\n<p>Vender es el resultado de un proceso que como hemos visto, previo aquello hay una estrategia detr\u00e1s que forma parte de un objetivo.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5ecc3021{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5ecc3021{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5ecc3021{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5ecc3021{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc5f699023\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h4>En primer lugar, la estrategia empieza por crear un v\u00ednculo emocional con tu cliente potencial, d\u00f3nde empezamos a conocer sus necesidades.<\/h4>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5f699023{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5f699023{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc5f699023{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc5f699023{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/vinculo-emocional.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\u00bfQu\u00e9 debo hacer antes de vender en Internet?\" title=\"vinculo-emocional\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/vinculo-emocional.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/vinculo-emocional-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/vinculo-emocional-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dc61e49690\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Necesidades hilvanadas por emociones antes de que ocurra una transacci\u00f3n, y as\u00ed poder brindarles nuestra ayuda con informaci\u00f3n \u00fatil.<\/p>\n<p>De hecho, aqu\u00ed a\u00fan no sucede nada, los clientes solo suelen observar o escuchar a ver que tienes que ofrecer que puede interesarle.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc61e49690{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc61e49690{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dc61e49690{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dc61e49690{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo:<\/strong> Este proceso depende de varios aspectos: puede durar d\u00edas, meses, inclusive a\u00f1os, por lo tanto, hay que tener mucha paciencia, como en toda relaci\u00f3n.<\/div>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcd0609451\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Como se ha se\u00f1alado con el transcurrir del tiempo, y a trav\u00e9s del contenido que le vas ofreciendo, se motiva y descubre: <a href=\"https:\/\/xavierquimi.com\/como-crear-marca-personal\/\">\u00bfqui\u00e9n eres? \u00bfa qu\u00e9 te dedicas?<\/a> y \u00bfqu\u00e9 solucionas?<\/p>\n<p>Paralelamente, \u00bfqu\u00e9 acaba de surgir?<\/p>\n<p>El primer contacto, y \u00bfc\u00f3mo tiene que ser?<\/p>\n<p>\u00a1Vaya!&#8230; pues la primera impresi\u00f3n es lo que cuenta dice un refr\u00e1n, as\u00ed que:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcd0609451{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcd0609451{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcd0609451{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcd0609451{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div style='background-color: #dca000; color: #ffffff; '  class=\"gem-quote gem-quote-style-default gem-quote-no-paddings custom-color-blockqute-mark-added\" ><blockquote style='color: #ffffff ; border-color:  ' ><\/p>\n<div class=\"title-h5\" style=\"text-align: center;\"><span style=\"color: #ffffff;\">Haz todo lo posible para causar una excelente impresi\u00f3n. <em>Robert Cheeke. <\/em><br \/>\n<\/span><\/div>\n<p><\/blockquote><span style=\"color:#ffffff;\"  class=\"custom-color-blockqute-mark\">&#xe60c;<\/span><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcd13687\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>En consecuencia, es probable que te deje su contacto, que podr\u00eda ser su correo electr\u00f3nico.<\/p>\n<p>\u00a1Qu\u00e9 lindo! Ha surgido una relaci\u00f3n que poco a poco debe ser nutrida a trav\u00e9s de contenidos como:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcd13687{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcd13687{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcd13687{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcd13687{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-arrow gem-list-color-4\" ><ul>\n<li>Videos<\/li>\n<li>Webinarios<\/li>\n<li>Recursos, gu\u00edas, etc.<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcd20c1701\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>A todo esto, ha de llegar un punto donde que recibir m\u00e1s ayuda de valor, tu cliente potencial deber\u00e1 mejor realizar la compra de tu servicio o producto.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcd20c1701{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcd20c1701{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcd20c1701{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcd20c1701{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dcd250 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dcd250\" class=\"gem-divider\" style=\"\" ><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dcd44e3101\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dcd44f\"><div class=\"wpb_wrapper thegem-custom-69f0d37dcd44e3101\"><div class=\"gem-icon gem-icon-pack-fontawesome gem-icon-size-medium  gem-icon-shape-square gem-simple-icon\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><a href=\"https:\/\/xavierquimi.com\/secretos-para-mejorar-ventas-online\/#menu\" target=\"_self\" aria-label=\"Read more\"><span class=\"gem-icon-half-1\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><span class=\"gem-icon-half-2\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"vc_row-69f0d37dcd737\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dcd7328111\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dcd8dd5153\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dcd8de\"><div class=\"wpb_wrapper thegem-custom-69f0d37dcd8dd5153\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dcda4d39\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dcda4e\"><div class=\"wpb_wrapper thegem-custom-69f0d37dcda4d39\"><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"border: 1px solid #dca000;\"><div class=\"gem-textbox-content\" style=\"background-color: rgba(218,206,193,0.2);background-position: center top;padding-top: 15px;padding-bottom: 25px;\"><div class=\"gem-dropcap gem-dropcap-shape-circle gem-dropcap-style-medium\"><span class=\"gem-dropcap-letter\" style=\"color: #DCA000;border: 1px solid #DCA000;\">2<\/span><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dcdb0a {margin-top: -43px !important;}<\/style><div id=\"thegem-divider-69f0d37dcdb0a\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcdb8b8583\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h3><span id=\"pilares-claves\" style=\"color: #dca000;\">Pilares claves para atraer clientes<\/span><\/h3>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcdb8b8583{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcdb8b8583{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcdb8b8583{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcdb8b8583{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcdc487783\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>\u00bfC\u00f3mo ser siempre atractivo? Ser\u00e1 que tengo que mejorar mi l\u00e9xico, mi tono al hablar, o simplemente tener informaci\u00f3n \u00fatil para mi cliente.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcdc487783{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcdc487783{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcdc487783{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcdc487783{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/informacion-util-cliente.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"ventas por internet\" title=\"informacion-util-cliente\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/informacion-util-cliente.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/informacion-util-cliente-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/informacion-util-cliente-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dce01c2194\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Si, a eso se define en marketing como t\u00e1cticas o acciones para estar siempre presente para tus clientes.<\/p>\n<p>Pero, \u00bfpor qu\u00e9 debo estar siempre para ellos? Te doy 2 porqu\u00e9s:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce01c2194{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce01c2194{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce01c2194{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce01c2194{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dce1ab3912 vc_row-o-content-middle vc_row-flex custom-inner-column-69f0d37dce1af\" ><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dce31b229\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dce31c\"><div class=\"wpb_wrapper thegem-custom-69f0d37dce31b229\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"3\" data-rellax-min-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"background-color: #977b57;padding-top: 3px;padding-bottom: 7px;\"><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 55px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dce4167648\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\"><em><strong>Porque<\/strong> <\/em>en digital no estamos presente f\u00edsicamente, y debemos estar presentes con soluciones oportunas cuando visiten tu negocio digital (tu web).<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce4167648{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce4167648{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce4167648{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce4167648{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-54\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-54);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dce5843022\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dce585\"><div class=\"wpb_wrapper thegem-custom-69f0d37dce5843022\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"-3\" data-rellax-max-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"background-color: #977b57;padding-top: 3px;padding-bottom: 7px;\"><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 55px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dce6463723\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\"><strong><em>Porque<\/em> <\/strong>todo lo bueno que se consigue en la vida, ya sea en negocios, y hasta en una relaci\u00f3n, necesita de pilares robustos (informaci\u00f3n \u00fatil).<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce6463723{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce6463723{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce6463723{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce6463723{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-22\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-22);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dce741138\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Pilares que hace que sea estable y firme, de lo contrario caer\u00e1 al primer sacud\u00f3n, por tal motivo, atraer clientes en Internet para mejorar ventas online no es muy diferente.<\/p>\n<p>Tal estrategia requiere de un objetivo\/s firmes y s\u00f3lidos que ayuden con cualquier contingencia en tu sistema de generaci\u00f3n de prospectos y ventas. A continuaci\u00f3n, te comparto algunos de esos pilares:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce741138{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce741138{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce741138{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce741138{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_separator wpb_content_element vc_separator_align_left vc_sep_width_100 vc_sep_border_width_2 vc_sep_pos_align_left vc_custom_1661970237147 vc_separator-has-text\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span><h4 class=\"light\">2.1. \u00bfCu\u00e1l es tu mercado ideal?<\/h4><span class=\"vc_sep_holder vc_sep_holder_r\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dce8926018\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Un hombre zapatero est\u00e1 en busca de una relaci\u00f3n seria, tiene a\u00f1os sin encontrar a su cliente ideal, y ha sido golpeado por relaciones informales.<\/p>\n<p>Tanto as\u00ed, que sus m\u00e1s cercanos y un amigo marketero le dicen que deje de generalizar y que no haga lo mismo que hacen todos.<\/p>\n<p>En consecuencia, le aconsejaron que mejor se dedique a los ni\u00f1os que tanto le gustan, y que reducir sus expectativas le ayudar\u00e1.<\/p>\n<p>Por un momento, imaginemos <em><strong>\u00bfCu\u00e1l ser\u00e1 el mercado de este hombre zapatero?<\/strong><\/em><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce8926018{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce8926018{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dce8926018{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dce8926018{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/mercado-general.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"secretos para mejorar ventas online\" title=\"mercado-general\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/mercado-general.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/mercado-general-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/mercado-general-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dceb2b5032\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Su mercado son todas las personas que necesitan calzarse.<\/p>\n<p>Pues bien, abarcar todo ser\u00eda contraproducente, y las posibilidades de hacerse visible ser\u00edan m\u00ednimas debido a la gran competencia.<\/p>\n<p>Por eso, lo mejor ser\u00eda particionar ese mercado en algo m\u00e1s puntual dentro de un mercado (zapatos) ya sea por:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dceb2b5032{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dceb2b5032{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dceb2b5032{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dceb2b5032{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-disc-style-2 gem-list-color-4\" ><ul>\n<li>Tu experiencia<\/li>\n<li>Rentabilidad, e inter\u00e9s<\/li>\n<li>Por la cantidad de usuarios de tu localidad<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  wpb_animate_when_almost_visible wpb_appear appear\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/mercado-ideal.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"mercado ideal\" title=\"mercado-ideal\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/mercado-ideal.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/mercado-ideal-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/mercado-ideal-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcedf31856\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h5 style=\"text-align: center;\"><span style=\"color: #977b57;\">Tu mercado ideal es una peque\u00f1a parte de tu mercado.<\/span><\/h5>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcedf31856{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcedf31856{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcedf31856{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcedf31856{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dcee43 {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dcee43\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dcee52 {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dcee52\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dceebc9457\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>De la misma manera, siguiendo el ejemplo de venta de calzado, su mercado ideal podr\u00eda ser la venta de zapatos online.<\/p>\n<p>Zapatos que podr\u00eda vender m\u00e1s si lo define para ni\u00f1os de 1-5 a\u00f1os, esto le har\u00e1 enfocarse en la parte de este mercado que quiere dominar.<\/p>\n<p>Enfoque que har\u00e1 que su competencia se reduzca al m\u00ednimo, y sus clientes ser\u00e1n exclusivos.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dceebc9457{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dceebc9457{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dceebc9457{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dceebc9457{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>\u00bfTe das cuenta de la diferencia entre mercado y mercado ideal? Es un hecho, que esto te ayudar\u00e1 a salir de tu mercado generalista, \u00f3sea, un mar, donde para poder diferenciarte tendr\u00e1s que afinarlo.<\/div>\n<\/div><div class=\"vc_separator wpb_content_element vc_separator_align_left vc_sep_width_100 vc_sep_border_width_2 vc_sep_pos_align_left vc_custom_1661970341420 vc_separator-has-text\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span><h4 class=\"light\">2.2. \u00bfQui\u00e9n es tu cliente ideal?<\/h4><span class=\"vc_sep_holder vc_sep_holder_r\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcf09c8374\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>El segundo pilar primordial a la hora de atraer clientes ideales en Internet es definir qui\u00e9n es ese cliente ideal dentro de ese mercado ideal que previamente has definido.<\/p>\n<p>Por un momento preg\u00fantate: \u00bfPor qu\u00e9 todos apuntan a la misma direcci\u00f3n cuando ofrecen algo en Internet?<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf09c8374{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf09c8374{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf09c8374{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf09c8374{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/apuntando-misma-direccion.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"atraer clientes a un negocio\" title=\"apuntando-misma-direccion\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/apuntando-misma-direccion.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/apuntando-misma-direccion-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/apuntando-misma-direccion-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcf3115318\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Porque estamos acostumbrados a copiar, y hacer lo que el de alado siempre hace, y pensamos que le funcion\u00f3.<\/p>\n<p>Esto es un error, ning\u00fan empresario exitoso sale a promocionar su producto o servicio sin tener claro cu\u00e1l es su prospecto ideal.<\/p>\n<p>Otra vez siguiendo con el ejemplo de venta de calzado, responde los posibles clientes ideales:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf3115318{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf3115318{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf3115318{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf3115318{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dcf368 {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dcf368\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  wpb_animate_when_almost_visible wpb_bounceIn bounceIn\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/tu-cliente-ideal.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"cliente ideal\" title=\"tu-cliente-ideal\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/tu-cliente-ideal.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/tu-cliente-ideal-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/09\/tu-cliente-ideal-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcf59771\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h5 style=\"text-align: center;\"><span style=\"color: #977b57;\">Un cliente ideal para este empresario de zapatos ser\u00eda: familias que tenga hijos entre 1-5 a\u00f1os.<\/span><\/h5>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf59771{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf59771{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf59771{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf59771{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dcf5e5 {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dcf5e5\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcf6501009\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Entonces, \u00bfqui\u00e9n de la familia realiza la compra? refiri\u00e9ndome al padre o la madre, pensar\u00eda que por l\u00f3gica y cuestiones culturales de Hispanoam\u00e9rica siempre es la madre.<\/p>\n<p>Cultura que con el paso del tiempo ha cambiado, porque tanto el padre como la madre son capaces de proveer el dinero para la compra.<\/p>\n<p>En este contexto, vez la importancia de segmentar la audiencia y a quien nos dirigimos, por eso, no se debe buscar a otro tipo de personas que no encajan con este patr\u00f3n de compra.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf6501009{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf6501009{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcf6501009{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcf6501009{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>No insistas en hacer lo que todos hacen. \u201cTen el valor de ser \u00fanico y original\u201d eso te llevar\u00e1 al \u00e9xito.<\/div>\n<\/div>\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1660405440899\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<a href=\"https:\/\/xavierquimi.com\/como-crear-marca-personal\/\" target=\"_blank\" class=\"vc_single_image-wrapper   vc_box_border_grey\"><img width=\"631\" height=\"150\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/07\/ruta-ser-unico-en.png\" class=\"vc_single_image-img attachment-full\" alt=\"c\u00f3mo mejorar mi negocio online\" title=\"discover the route to be unique\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/07\/ruta-ser-unico-en.png 1200w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/07\/ruta-ser-unico-en-300x71.png 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/07\/ruta-ser-unico-en-1024x243.png 1024w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/07\/ruta-ser-unico-en-768x182.png 768w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/07\/ruta-ser-unico-en-18x4.png 18w\" sizes=\"(max-width: 631px) 100vw, 631px\" \/><\/a>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<div class=\"gem-button-container gem-button-position-fullwidth thegem-button-69f0d37dcfa002397\"  ><a class=\"gem-button gem-button-size-large gem-button-style-flat gem-button-text-weight-normal gem-button-icon-position-right\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 10px;background-color: #00b0f0;\" onmouseleave=\"this.style.backgroundColor='#00b0f0';\" onmouseenter=\"this.style.backgroundColor='#7ccad3';\" href=\"https:\/\/xavierquimi.com\/como-crear-marca-personal\/\" target=\"_blank\">I WANT TO BE UNIQUE<i class=\"gem-print-icon gem-icon-pack-material\">&#xf35b;<\/i><\/a><\/div> \r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dcfa947092\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>En resumen, todo lo que hagas en Internet, es necesario aplicar estos secretos para mejorar ventas online, y que deben girar a ese perfil de cliente ideal.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcfa947092{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcfa947092{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dcfa947092{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dcfa947092{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dcfadb {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dcfadb\" class=\"gem-divider\" style=\"\" ><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dcfca47864\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dcfca5\"><div class=\"wpb_wrapper thegem-custom-69f0d37dcfca47864\"><div class=\"gem-icon gem-icon-pack-fontawesome gem-icon-size-medium  gem-icon-shape-square gem-simple-icon\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><a href=\"https:\/\/xavierquimi.com\/secretos-para-mejorar-ventas-online\/#menu\" target=\"_self\" aria-label=\"Read more\"><span class=\"gem-icon-half-1\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><span class=\"gem-icon-half-2\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"vc_row-69f0d37dcff50\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dcff4b2414\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd00f61407\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd00f7\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd00f61407\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd02568590\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd0257\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd02568590\"><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"border: 1px solid #dca000;\"><div class=\"gem-textbox-content\" style=\"background-color: rgba(218,206,193,0.2);background-position: center top;padding-top: 15px;padding-bottom: 25px;\"><div class=\"gem-dropcap gem-dropcap-shape-circle gem-dropcap-style-medium\"><span class=\"gem-dropcap-letter\" style=\"color: #DCA000;border: 1px solid #DCA000;\">3<\/span><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd0313 {margin-top: -43px !important;}<\/style><div id=\"thegem-divider-69f0d37dd0313\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd038a9206\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h3><span id=\"marketing-atraccion\" style=\"color: #dca000;\">\u00bfQu\u00e9 es Marketing de Atracci\u00f3n y ventas por valor? <\/span><\/h3>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd038a9206{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd038a9206{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd038a9206{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd038a9206{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd043c5599\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>\u00bfSab\u00edas que desde que existi\u00f3 el marketing siempre ha sido atraer personas dispuestas a adquirir productos o servicios? as\u00ed que el t\u00e9rmino no es nada novedoso.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd043c5599{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd043c5599{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd043c5599{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd043c5599{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/marketing-de-atraccion-1.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"secretos para mejorar ventas online\" title=\"marketing-de-atraccion\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/marketing-de-atraccion-1.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/marketing-de-atraccion-1-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/marketing-de-atraccion-1-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd06de9635\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Pues bien, para comprender, este funciona como un im\u00e1n, es decir, en vez de salir a buscar clientes, es dejar que ellos vengan hacia ti.<\/p>\n<p>Lograr ser atrayente para tu audiencia ideal se necesita realizar lo siguiente:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd06de9635{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd06de9635{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd06de9635{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd06de9635{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-star gem-list-color-4\" ><ul>\n<li>Hay que destacar<\/li>\n<li>Ser atractivos y<\/li>\n<li>Aportar valor<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd07bf5177\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>De hecho, me refiero a proveer informaci\u00f3n que despeje dudas, y que el cliente perciba que tiene un problema que necesita soluci\u00f3n urgente.<\/p>\n<p>Puesto que, ellos tienen que percibir que la compra de tu servicio o producto es una decisi\u00f3n propia y no impuesta por ninguna estrategia de marketing manipulativa.<\/p>\n<p>Pero, <strong><em>\u00bfc\u00f3mo lograr atraerlos?<\/em><\/strong> Y por donde empiezo para aportar valor, ser\u00e1 que los presionas como push, \u00a1no!&#8230; es como pull de jalar.<\/p>\n<p>Empieza por elegir un tema que se relacione con alguna soluci\u00f3n de tu cliente potencial.<\/p>\n<p>Este tema se convertir\u00e1 en tu pilar de contenido, asimismo, en una lluvia de ideas identifica los temas complementarios, por ejemplo:<\/p>\n<p><strong>Tema pilar:<\/strong> Marketing de Ventas por Internet<\/p>\n<p>Temas complementarios:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd07bf5177{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd07bf5177{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd07bf5177{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd07bf5177{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-disc-style-2 gem-list-color-4\" ><ul>\n<li>\u00bfQu\u00e9 debo hacer antes de vender?<\/li>\n<li>Pilares claves para atraer clientes<\/li>\n<li>\u00bfQu\u00e9 es el marketing de atracci\u00f3n y ventas por valor?<\/li>\n<li>\u00bfPor qu\u00e9 un sistema de ventas por internet?<\/li>\n<li>Aspectos tecnol\u00f3gicos para captar clientes<\/li>\n<\/ul>\n<\/div><div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>Si es la primera vez que escribes un art\u00edculo y quieres ahorrar tiempo, haz clic en este enlace:<\/div>\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd0910 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd0910\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_grey  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd0a465808\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p style=\"text-align: center;\"><a href=\"https:\/\/blog.hubspot.es\/website\/formula-para-escribir-blog-facil\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #dca000;\">&lt;&lt; C\u00f3mo escribir un gran post para tu blog + ejemplos (y plantillas) &gt;&gt;<\/span><\/a><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0a465808{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0a465808{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0a465808{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0a465808{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_separator_no_text  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd0b52 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd0b52\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd0bba24\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>De esta forma, cuando termines tu art\u00edculo es hora de publicarlo, y un escenario ideal de interacci\u00f3n es tu sitio web, y si la siguiente es una pregunta que ronda tu cabeza:<\/p>\n<p>Pero, <em>\u00bfc\u00f3mo atraerlos a mi web para que lean mi soluci\u00f3n al problema? <\/em><\/p>\n<p>F\u00e1cil desde los puntos externos de contacto. Estos puntos de contacto externo como redes sociales, es preciso se\u00f1alar que:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0bba24{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0bba24{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0bba24{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0bba24{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div style='background-color: #dca000; color: #ffffff; '  class=\"gem-quote gem-quote-style-default gem-quote-no-paddings custom-color-blockqute-mark-added\" ><blockquote style='color: #ffffff ; border-color:  ' ><\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Las redes sociales s\u00f3lo son puntos de partida hacia tu web (negocio digital).<\/span><\/h4>\n<p><\/blockquote><span style=\"color:#ffffff;\"  class=\"custom-color-blockqute-mark\">&#xe60c;<\/span><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd0c725960\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Pero, \u00bfpor qu\u00e9? Te doy dos argumentos:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0c725960{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0c725960{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0c725960{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0c725960{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd0dc97757 vc_row-o-content-middle vc_row-flex custom-inner-column-69f0d37dd0dcd\" ><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dd0f0e4771\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd0f0f\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd0f0e4771\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"3\" data-rellax-min-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"background-color: #977b57;padding-top: 3px;padding-bottom: 7px;\"><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 55px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd0fdf2236\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\"><em><strong>Argumento 1:<\/strong> <\/em>No queremos que los usuarios interact\u00faen all\u00ed todo el tiempo, lo id\u00f3neo es que lo hagan con tu marca, y eso es posible en tu web.<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0fdf2236{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0fdf2236{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd0fdf2236{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd0fdf2236{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-74\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-74);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dd113f5069\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd1140\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd113f5069\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"-3\" data-rellax-max-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"background-color: #977b57;padding-top: 3px;padding-bottom: 7px;\"><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 55px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd12033453\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\"><strong><em>Argumento 2:<\/em> <\/strong>Las publicaciones en los puntos de partida (redes sociales) en sus diferentes formatos son cortas, sencillas, pero muy persuasivas.<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd12033453{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd12033453{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd12033453{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd12033453{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-56\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-56);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd13029015\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>\u00bfY qu\u00e9 gano con esto?<\/p>\n<p>Despertar el inter\u00e9s y curiosidad y que despeguen hacia tu web, un ejemplo de post si tu elecci\u00f3n como red social fuese LinkedIn:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd13029015{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd13029015{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd13029015{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd13029015{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd144c4210 custom-inner-column-69f0d37dd1450\" ><div class=\"wpb_column vc_column_container vc_col-sm-3 thegem-custom-69f0d37dd15809957\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd1581\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd15809957\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dd16966236 vc_col-has-fill\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd1697 vc_custom_1661307377485\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd16966236\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd173e9963\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><strong>Post est\u00e1tico LinkedIn<\/strong><\/p>\n<p>\ud83d\udc49Aqu\u00ed est\u00e1 lo que todo profesional\ud83d\udc68\ud83c\udffd\u200d\ud83d\udcbb debe tener: una propuesta \u00fanica de valor\u261d\ufe0f, pero, \u00bfqu\u00e9 es una propuesta de valor \u00fanica?<\/p>\n<p>#marcapersonal #branding<\/p>\n<p>\u00a1Descubre la ruta para ser \u00fanico! \ud83d\udc63, haz clic ahora en el siguiente enlace\ud83d\udd17:<\/p>\n<p><a href=\"https:\/\/bit.ly\/3e2jjsj\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #dca000;\">Quiero descubrir<\/span><\/a><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd173e9963{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd173e9963{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd173e9963{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd173e9963{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-3 thegem-custom-69f0d37dd19141443\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd1915\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd19141443\"><\/div><\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd19e72693\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Sin duda es corto, pero persuasivo, y adem\u00e1s su redacci\u00f3n es formal, debido a la naturaleza o caracter\u00edstica de la red social, porque los mensajes var\u00edan seg\u00fan el medio donde estemos.<\/p>\n<p>Caracter\u00edsticas que debes conocer de las redes sociales m\u00e1s comunes en el siguiente enlace:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd19e72693{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd19e72693{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd19e72693{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd19e72693{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd1a39 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd1a39\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_grey  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd1b69168\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p style=\"text-align: center;\"><a href=\"https:\/\/xavierquimi.com\/blog\/caracteristicas-de-las-redes-sociales\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #dca000;\">&lt;&lt; \u00bfCu\u00e1les son las caracter\u00edsticas de las redes sociales m\u00e1s comunes? &gt;&gt;<\/span><\/a><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd1b69168{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd1b69168{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd1b69168{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd1b69168{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_grey  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd1c69 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd1c69\" class=\"gem-divider\" style=\"\" ><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd1e1e1517\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd1e1f\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd1e1e1517\"><div class=\"gem-icon gem-icon-pack-fontawesome gem-icon-size-medium  gem-icon-shape-square gem-simple-icon\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><a href=\"https:\/\/xavierquimi.com\/secretos-para-mejorar-ventas-online\/#menu\" target=\"_self\" aria-label=\"Read more\"><span class=\"gem-icon-half-1\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><span class=\"gem-icon-half-2\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"vc_row-69f0d37dd20b0\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dd20ab9310\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd22576342\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd2258\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd22576342\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd23b36870\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd23b4\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd23b36870\"><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"border: 1px solid #dca000;\"><div class=\"gem-textbox-content\" style=\"background-color: rgba(218,206,193,0.2);background-position: center top;padding-top: 15px;padding-bottom: 25px;\"><div class=\"gem-dropcap gem-dropcap-shape-circle gem-dropcap-style-medium\"><span class=\"gem-dropcap-letter\" style=\"color: #DCA000;border: 1px solid #DCA000;\">4<\/span><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd2469 {margin-top: -43px !important;}<\/style><div id=\"thegem-divider-69f0d37dd2469\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd24de4438\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h3 style=\"text-align: left;\"><span id=\"sistema-ventas\" style=\"color: #dca000;\">\u00bfPor qu\u00e9 un sistema de ventas por internet?<\/span><\/h3>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd24de4438{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd24de4438{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd24de4438{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd24de4438{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd258d419\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Cu\u00e1ntas veces nos ha pasado que no logramos lo que queremos, ciertamente, si a\u00fan no logras los resultados que esperas, es porque te falta preparaci\u00f3n.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd258d419{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd258d419{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd258d419{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd258d419{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/decepcion-ventas.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"sistemas de ventas por internet\" title=\"decepcion-ventas\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/decepcion-ventas.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/decepcion-ventas-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/decepcion-ventas-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd28389714\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Porque nadie llega a la cima sin tomar acciones concretas, y aunque pienses que es muy complejo conseguir ventas, en realidad es m\u00e1s sencillo de lo que imaginas.<\/p>\n<p>Por otro lado, existen muchos sistemas de ventas, unos costosos, otros exageradamente complejos y largos de implementar.<\/p>\n<p>Este sistema de ventas por internet que voy a compartir, es simple, y no necesitas tantos conocimientos previos, s\u00f3lo necesitas lo siguientes elementos:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd28389714{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd28389714{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd28389714{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd28389714{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-arrow gem-list-color-4\" ><ul>\n<li>Un producto o servicio que ofrecer e<\/li>\n<li>Informaci\u00f3n \u00fatil con la que resolver\u00e1s dudas o problemas<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd291d5206\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Su simplicidad lo hace directo, econ\u00f3mico y r\u00e1pido, por lo que te ayudar\u00e1 a mejorar la relaci\u00f3n con el p\u00fablico a que te diriges.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd291d5206{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd291d5206{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd291d5206{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd291d5206{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd29b51936\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Si al leer este art\u00edculo sientes inspiraci\u00f3n no dudes en compartirlo, con los siguientes enlaces:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd29b51936{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd29b51936{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd29b51936{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd29b51936{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"socials socials-list socials-colored socials-rounded socials-alignment-center\"><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/bit.ly\/3Th8faZ\" aria-label=\"whatsapp\"><i class=\"socials-item-icon whatsapp\" style=\"font-size: 35px\"><\/i><\/a><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/bit.ly\/3wzzXG8\" aria-label=\"twitter\"><i class=\"socials-item-icon twitter\" style=\"font-size: 35px\"><\/i><\/a><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/bit.ly\/3Tj1chQ\" aria-label=\"facebook\"><i class=\"socials-item-icon facebook\" style=\"font-size: 35px\"><\/i><\/a><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd2a27 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd2a27\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd2a913393\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Dentro de los sistemas m\u00e1s simples que existen est\u00e1n:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2a913393{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2a913393{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2a913393{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2a913393{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-star gem-list-color-4\" ><ul>\n<li>El contacto diario<\/li>\n<li>El formulario<\/li>\n<li>El video\u00a0 y<\/li>\n<li>La venta por WhatsApp<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd2b5f6450\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Con la finalidad de ayudarte, voy a detallar los siguientes que son los que uso frecuentemente, no obstante, los otros son tambi\u00e9n v\u00e1lidos.<\/p>\n<p>Pero si quieres que ampl\u00ede los dos \u00faltimos por favor h\u00e1zmelo saber en los comentarios.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2b5f6450{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2b5f6450{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2b5f6450{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2b5f6450{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_separator wpb_content_element vc_separator_align_left vc_sep_width_100 vc_sep_border_width_2 vc_sep_pos_align_left vc_sep_color_orange vc_custom_1661970370453 vc_separator-has-text\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><h4 class=\"light\">4.1. El contacto diario<\/h4><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd2c7e2195\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>\u00bfPor qu\u00e9 hay relaciones que se han echado a perder por no ser constantes?<\/p>\n<p>Porque sin duda, para mantener una relaci\u00f3n duradera y que d\u00e9 frutos, hay que ser persistentes y siempre aportar valor.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2c7e2195{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2c7e2195{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2c7e2195{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2c7e2195{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/el-contacto-diario.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"contacto diario\" title=\"el-contacto-diario\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/el-contacto-diario.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/el-contacto-diario-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/el-contacto-diario-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd2f018144\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>As\u00ed pues, dentro de los sistemas m\u00e1s simples est\u00e1 el email diario, que en su cuerpo puede contener informaci\u00f3n de valor con enlaces.<\/p>\n<p>Enlaces que deben dirigirse hacia el blog, podcast o canal de YouTube, o compartir noticias que sean de inter\u00e9s para tu audiencia.<\/p>\n<p>De esta manera, lo importante es encontrar siempre una excusa para contactar, y siempre de forma respetuosa, y \u00e9tica.<\/p>\n<p>En consecuencia, lo que necesitas para realizar este paso es:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2f018144{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2f018144{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd2f018144{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd2f018144{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd30631866 custom-inner-column-69f0d37dd3067\" ><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd31ad8270\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd31ae\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd31ad8270\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd32c5529\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd32c6\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd32c5529\"><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"color: #ffffff;background-color: #977b57;padding-top: 7px;padding-bottom: 7px;\"><div class=\"gem-textbox-title-text\">Una base de datos para enviar tus email a diario<\/div><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 36px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd339b3982\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\">Al principio suena raro, pero si no posees una, empieza con tus contactos personales, de seguro habr\u00e1 m\u00e1s de uno que quiera tus soluciones. <\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd339b3982{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd339b3982{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd339b3982{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd339b3982{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-26\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-26);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd34f58281\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd34f6\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd34f58281\"><\/div><\/div><\/div><\/div><div class=\"clearboth\"><\/div><div id=\"thegem-divider-69f0d37dd354c\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>Nunca compres base de datos a terceros, no sirven para nada, pero \u00bfpor qu\u00e9? te preguntar\u00e1s, es simple, no se ajustan a tu perfil de cliente ideal.<\/div>\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd360f {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dd360f\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd37259867 custom-inner-column-69f0d37dd3728\" ><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd38582885\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd3859\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd38582885\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd396a6596\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd396f\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd396a6596\"><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"color: #ffffff;background-color: #977b57;padding-top: 7px;padding-bottom: 7px;\"><div class=\"gem-textbox-title-text\">Una plataforma de email marketing  <\/div><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 36px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd3a389330\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\">Existen muchas en el mercado, y la verdad la mayor\u00eda cumplen con programar y enviar peri\u00f3dicamente tus mails en el d\u00eda y hora que elijas.<br \/>\nCon tal de que encuentres una plataforma que haga el seguimiento y que determine en qu\u00e9 fase del embudo est\u00e1n tus clientes.<br \/>\n<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd3a389330{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd3a389330{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd3a389330{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd3a389330{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-63\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-63);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd3b8f4635\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd3b90\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd3b8f4635\"><\/div><\/div><\/div><\/div><div class=\"clearboth\"><\/div><div id=\"thegem-divider-69f0d37dd3be3\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>Cuando crees contenido, aseg\u00farate que sea \u00fatil para t\u00fa audiencia, y que lo pueda usar y poner en pr\u00e1ctica. Si no cumple con este requisito no sirve enviar emails.<\/div>\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd3c9b {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dd3c9b\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd3db28478 custom-inner-column-69f0d37dd3db5\" ><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd3ed77393\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd3ed8\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd3ed77393\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd3fe28783\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd3fe3\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd3fe28783\"><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"color: #ffffff;background-color: #977b57;padding-top: 7px;padding-bottom: 7px;\"><div class=\"gem-textbox-title-text\">CTA (llamada a la acci\u00f3n)<\/div><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 36px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd40a19490\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\">Continuando con el cuerpo del mensaje del email, no debe ser extenso en su contenido para incluir un CTA (llamado a la acci\u00f3n).<br \/>\nEste CTA siempre est\u00e1 enfocado a que tu cliente ideal quiera ampliar el contenido que le estas compartiendo.<br \/>\n<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd40a19490{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd40a19490{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd40a19490{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd40a19490{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-44\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-44);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd41f8240\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd41f9\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd41f8240\"><\/div><\/div><\/div><\/div><div class=\"clearboth\"><\/div><div id=\"thegem-divider-69f0d37dd4249\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>La idea principal es que tu cliente potencial pueda interactuar con tu marca en tu web, porque ah\u00ed est\u00e1n detallados tus servicios o productos.<\/div>\n<\/div><div class=\"vc_separator wpb_content_element vc_separator_align_left vc_sep_width_100 vc_sep_border_width_2 vc_sep_pos_align_left vc_custom_1661970390813 vc_separator-has-text\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span><h4 class=\"light\">4.2. El formulario<\/h4><span class=\"vc_sep_holder vc_sep_holder_r\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd43e4502\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>La finalidad del formulario para este art\u00edculo de los secretos para mejorar ventas online, es que puedas extraer informaci\u00f3n de tu cliente potencial.<\/p>\n<p>A fin de que este recurso pueda ayudarte a conocer mejor a tus potenciales clientes, segmentar tu audiencia, y mostrarles productos o servicios que realmente est\u00e9n buscando.<\/p>\n<p>Asimismo, deber\u00e1s incluir en este formulario una serie de preguntas relacionadas con el objetivo de tu negocio y enfocadas en:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd43e4502{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd43e4502{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd43e4502{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd43e4502{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-check-style-1 gem-list-color-4\" ><ul>\n<li>No perder el tiempo con quien no quiere pagar tu servicio o producto<\/li>\n<li>Informaci\u00f3n clave que necesites saber de tu cliente potencial<\/li>\n<\/ul>\n<\/div><div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>Si necesitas ayuda m\u00e1s personalizada sobre c\u00f3mo desarrollar la estructura adecuada de formularios para tu negocio, podemos reunirnos y ver de qu\u00e9 forma resolver tu situaci\u00f3n.<\/div>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1661303371375 thegem-vc-text thegem-custom-69f0d37dd456d2444\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div class=\"title-h5\">Haz clic aqu\u00ed en el siguiente bot\u00f3n:<\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd456d2444{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd456d2444{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd456d2444{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd456d2444{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<style type=\"text\/css\">.thegem-button-69f0d37dd467f9995 .gem-button svg {fill: #dca000;}.thegem-button-69f0d37dd467f9995 .gem-button:hover svg {fill: #ffffff;}<\/style><div class=\"gem-button-container gem-button-position-fullwidth thegem-button-69f0d37dd467f9995\"  ><a class=\"gem-button gem-button-size-large gem-button-style-outline gem-button-text-weight-normal gem-button-border-2 gem-button-icon-position-right\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 10px;border-color: #dca000;color: #dca000;\" onmouseleave=\"this.style.borderColor='#dca000';this.style.backgroundColor='transparent';this.style.color='#dca000';\" onmouseenter=\"this.style.backgroundColor='#dca000';this.style.color='#ffffff';\" href=\"https:\/\/bit.ly\/3Tj1i9c\" target=\"_blank\">QUIERO M\u00c1S AYUDA<i class=\"gem-print-icon gem-icon-pack-material\">&#xf35b;<\/i><\/a><\/div> <div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd46a0 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd46a0\" class=\"gem-divider\" style=\"\" ><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd486c7223\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd486d\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd486c7223\"><div class=\"gem-icon gem-icon-pack-fontawesome gem-icon-size-medium  gem-icon-shape-square gem-simple-icon\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><a href=\"https:\/\/xavierquimi.com\/secretos-para-mejorar-ventas-online\/#menu\" target=\"_self\" aria-label=\"Read more\"><span class=\"gem-icon-half-1\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><span class=\"gem-icon-half-2\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><div id=\"vc_row-69f0d37dd4b10\" class=\"vc_row wpb_row vc_row-fluid thegem-custom-69f0d37dd4b0b9824\"><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd4cc2851\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd4cc3\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd4cc2851\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd4e215714\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd4e22\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd4e215714\"><div class=\"gem-textbox\"  ><div class=\"gem-textbox-inner\" style=\"border: 1px solid #dca000;\"><div class=\"gem-textbox-content\" style=\"background-color: rgba(218,206,193,0.2);background-position: center top;padding-top: 15px;padding-bottom: 25px;\"><div class=\"gem-dropcap gem-dropcap-shape-circle gem-dropcap-style-medium\"><span class=\"gem-dropcap-letter\" style=\"color: #DCA000;border: 1px solid #DCA000;\">5<\/span><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd4ee3 {margin-top: -43px !important;}<\/style><div id=\"thegem-divider-69f0d37dd4ee3\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd4f595749\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h3><span id=\"aspectos-estrategicos\" style=\"color: #dca000;\">Aspectos estrat\u00e9gicos para atraer clientes<\/span><\/h3>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd4f595749{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd4f595749{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd4f595749{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd4f595749{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd50081287\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Para empezar, todo negocio digital tiene una estructura para lograr su objetivo principal que es \u201cvender\u201d, de esta manera dos de sus pilares importantes es tener una estrategia, y una web optimizada.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd50081287{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd50081287{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd50081287{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd50081287{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\" >\r\n\t\t\r\n\t\t<figure class=\"wpb_wrapper vc_figure\">\r\n\t\t\t<div class=\"vc_single_image-wrapper vc_box_outline  vc_box_border_grey\"><img width=\"691\" height=\"461\" src=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/la-estrategia.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"Aspectos estrat\u00e9gicos para atraer clientes\" title=\"la-estrategia\" srcset=\"https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/la-estrategia.jpg 691w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/la-estrategia-300x200.jpg 300w, https:\/\/xavierquimi.com\/wp-content\/uploads\/2022\/08\/la-estrategia-18x12.jpg 18w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/div>\r\n\t\t<\/figure>\r\n\t<\/div>\r\n\t\r\n<div class=\"vc_separator wpb_content_element vc_separator_align_left vc_sep_width_100 vc_sep_border_width_2 vc_sep_pos_align_left vc_custom_1661970403824 vc_separator-has-text\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span><h4 class=\"light\">5.1. La estrategia<\/h4><span class=\"vc_sep_holder vc_sep_holder_r\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd531e1102\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Evidentemente la estrategia es uno de los secretos para para mejorar ventas online que puedo decir que es el m\u00e1s importante.<\/p>\n<p>Si es as\u00ed, veamos lo que dice el diccionario de la palabra estrategia:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd531e1102{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd531e1102{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd531e1102{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd531e1102{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div style='background-color: #dca000; color: #ffffff; '  class=\"gem-quote gem-quote-style-default gem-quote-no-paddings custom-color-blockqute-mark-added\" ><blockquote style='color: #ffffff ; border-color:  ' ><\/p>\n<h5 style=\"text-align: center;\"><span style=\"color: #ffffff;\">Es un conjunto de acciones muy bien pensadas, orientadas hacia una meta o un fin determinado, es decir, hacia un objetivo en espec\u00edfico.<\/span><\/h5>\n<p><\/blockquote><span style=\"color:#ffffff;\"  class=\"custom-color-blockqute-mark\">&#xe60c;<\/span><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd53d53150\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Antes de crear este conjunto de acciones, has de definir un objetivo, y es muy sencillo de formular, solo pregunt\u00e1ndote y respondiendo lo siguiente:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd53d53150{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd53d53150{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd53d53150{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd53d53150{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-arrow gem-list-color-4\" ><ul>\n<li>\u00bfQu\u00e9 quiero cumplir con este objetivo?<\/li>\n<li>\u00bfHacia d\u00f3nde quiero llegar en un determinado tiempo?<\/li>\n<li>\u00bfCu\u00e1les son los problemas que quiero resolver con este objetivo?<\/li>\n<\/ul>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd54a81731\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>No obstante, no est\u00e1 dem\u00e1s que le des un vistazo de como esta tu promesa de marca, \u00bfc\u00f3mo hago eso?<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd54a81731{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd54a81731{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd54a81731{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd54a81731{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd54f3 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd54f3\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd5506 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd5506\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_grey  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd56352990\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div class=\"title-h5\" style=\"text-align: center;\"><a href=\"https:\/\/xavierquimi.com\/ofertas\/plan-estrategico-comunicacion-puv\/\"><span style=\"color: #dca000;\">&lt;&lt; Descarga gratis la gu\u00eda para mejorar tu propuesta \u00fanica de valor en 5 pasos &gt;&gt;<\/span><\/a><\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd56352990{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd56352990{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd56352990{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd56352990{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_100 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_grey  wpb_content_element\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div><div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd5741 {margin-bottom: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd5741\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd57a76122\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Existen muchos tipos de objetivos que se pueden definir, pero estos deben ir alineados al modelo de tu negocio, y determinar en qu\u00e9 etapa se encuentra.<\/p>\n<p>En la misma l\u00ednea, existen dos categor\u00edas de objetivos:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd57a76122{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd57a76122{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd57a76122{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd57a76122{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-list gem-list-type-check-style-1 gem-list-color-4\" ><ul>\n<li>Objetivos comerciales y<\/li>\n<li>Objetivos Digitales<\/li>\n<\/ul>\n<\/div><div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>Cabe recalcar que no existen objetivos de marketing digital, es que tal t\u00e9rmino no es el correcto.<\/div>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd59269398\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Porque otra cosa es que se utilicen herramientas, o t\u00e9cnicas de marketing, o comunicaci\u00f3n digital para cumplir un objetivo digital.<\/p>\n<p>Aclarado esto les comparto dos ejemplos de objetivos, tanto comercial como digital:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd59269398{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd59269398{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd59269398{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd59269398{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd5a7a2865 vc_row-o-content-middle vc_row-flex custom-inner-column-69f0d37dd5a7d\" ><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dd5baa653\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd5bab\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd5baa653\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"3\" data-rellax-min-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"background-color: #977b57;padding-top: 3px;padding-bottom: 7px;\"><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 55px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd5c737206\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\"><em><strong>Objetivo Comercial:<\/strong> <\/em>Incrementar la ventas en un porcentaje alcanzable (30%) en el a\u00f1o 2023<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd5c737206{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd5c737206{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd5c737206{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd5c737206{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-74\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-74);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 thegem-custom-69f0d37dd5ddd4889\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd5dde\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd5ddd4889\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"-3\" data-rellax-max-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"background-color: #968773;padding-top: 3px;padding-bottom: 7px;\"><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 55px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd5e9e4903\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\"><strong><em>Objetivo Digital:<\/em> <\/strong>Posicionar la marca de zapatos de ni\u00f1os desde abril 1 hasta octubre 31 de 2023<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd5e9e4903{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd5e9e4903{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd5e9e4903{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd5e9e4903{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-36\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-36);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_separator wpb_content_element vc_separator_align_left vc_sep_width_100 vc_sep_border_width_2 vc_sep_pos_align_left vc_custom_1661970427663 vc_separator-has-text\"><span class=\"vc_sep_holder vc_sep_holder_l\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span><h4 class=\"light\">5.2. La importancia de tu sitio web como centro de control<\/h4><span class=\"vc_sep_holder vc_sep_holder_r\"><span  style=\"border-color:#977b57;\" class=\"vc_sep_line\"><\/span><\/span>\r\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd60226448\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>No faltaba m\u00e1s, una pieza importante estrat\u00e9gica clave, es &lt;&lt;tu sitio web&gt;&gt;, que debe funcionar como un centro de mando, pero \u00bfes necesario?<\/p>\n<p>Si, porque es el reflejo de tu negocio f\u00edsico, pero en Internet, debe ser \u00fanico en su dise\u00f1o y estructura, para que genere en el usuario la mejor impresi\u00f3n en el primer contacto.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd60226448{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd60226448{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd60226448{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd60226448{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_message_box vc_message_box-solid-icon vc_message_box-rounded vc_color-alert-warning vc_do_message\" ><div class=\"vc_message_box-icon\"><i class=\"fas fa-lightbulb\"><\/i><\/div><div class=\"title-h5\"><strong>Consejo: <\/strong>Y me refiero a no mostrar quienes somos, o que hemos trabajado con tales marcas, etc., \u201ca\u00fan no en el primer contacto\u201d.<\/div>\n<\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd61715849\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>Pero \u00bfpor qu\u00e9? Porque es ostentoso, ego\u00edsta, o como lo quieras llamar, as\u00ed no empiezan las relaciones duraderas.<\/p>\n<p>Por el contrario, tu web ha de mostrar las soluciones que tus potenciales clientes andaban buscando en un buscador, o una red social, para luego ampliar la informaci\u00f3n.<\/p>\n<p>En consecuencia, existen una serie de requisitos que debes conocer a la hora de crear tu sitio web para convertirlo en tu centro de mando. A continuaci\u00f3n, te menciono algunos:<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd61715849{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd61715849{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd61715849{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd61715849{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd62c5853 custom-inner-column-69f0d37dd62c8\" ><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd63ed4396\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd63ee\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd63ed4396\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd65096014\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd650a\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd65096014\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"3\" data-rellax-min-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"color: #ffffff;background-color: #977b57;padding-top: 7px;padding-bottom: 7px;\"><div class=\"gem-textbox-title-text\">Dominio Propio<\/div><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 36px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd65dd8076\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\">Por ejemplo: xavierquimi.com, y no de un subdominio creado por plataformas de construcci\u00f3n de sitios. Puesto que, lo que hacen es da\u00f1ar tu identidad visual como marca y el posicionamiento en Internet.<br \/>\n<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd65dd8076{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd65dd8076{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd65dd8076{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd65dd8076{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-70\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-70);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd67382200\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd6739\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd67382200\"><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd688f1307 custom-inner-column-69f0d37dd6892\" ><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd69b64964\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd69b7\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd69b64964\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd6ac6902\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd6ac7\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd6ac6902\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"-3\" data-rellax-max-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"color: #ffffff;background-color: #977b57;padding-top: 7px;padding-bottom: 7px;\"><div class=\"gem-textbox-title-text\">Redes Sociales<\/div><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 36px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd6b884458\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\">Has de utilizarlas como puntos de partida, m\u00e1s nada. Por tanto, es en tu web donde se ampl\u00eda la informaci\u00f3n de tus servicios o productos, ya sea por precio, calidad, o garant\u00eda.<br \/>\n<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd6b884458{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd6b884458{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd6b884458{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd6b884458{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-33\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-33);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd6ce43158\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd6ce5\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd6ce43158\"><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_inner vc_row-fluid thegem-custom-69f0d37dd6e38247 custom-inner-column-69f0d37dd6e3b\" ><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd6f5c494\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd6f5d\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd6f5c494\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8 thegem-custom-69f0d37dd70692189\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd706a\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd70692189\"><div class=\"gem-textbox  gem-interactions-enabled\"   data-horizontal_scroll_enable=\"yes\" data-horizontal_scroll_speed=\"3\" data-rellax-min-x=\"0\" ><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-title\" style=\"color: #ffffff;background-color: #977b57;padding-top: 7px;padding-bottom: 7px;\"><div class=\"gem-textbox-title-text\">Alianzas<\/div><\/div><div class=\"gem-textbox-content\" style=\"background-color: #dacec1;background-position: center top;padding-top: 36px;padding-bottom: 36px;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd712c8163\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p><span style=\"color: #ffffff;\">Como en todo negocio las alianzas juegan un rol importante. Por ejemplo, cuento con la agencia publicitaria <a style=\"color: #ffffff;\" href=\"https:\/\/dada.com.ec\/\" target=\"_blank\" rel=\"noopener\">Grupo Dad\u00e1<\/a>, la cual me provee sus servicios de creatividad publicitaria y pauta digital.<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd712c8163{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd712c8163{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd712c8163{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd712c8163{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<\/div><\/div><div class=\"gem-textbox-bottom gem-textbox-bottom-ticket\"><svg width=\"100%\" height=\"14\" style=\"fill: #dacec1;\"><defs><pattern id=\"pattern-1777390461-35\" x=\"16\" y=\"-1\" width=\"32\" height=\"16\" patternunits=\"userSpaceOnUse\" ><path d=\"M 0,-0.5 16,14.5 32,-0.5\" \/><\/pattern><\/defs><rect x=\"0\" y=\"-1\" width=\"100%\" height=\"14\" style=\"fill: url(#pattern-1777390461-35);\" \/><\/svg><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd72882613\"><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd7289\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd72882613\"><\/div><\/div><\/div><\/div><div class=\"clearboth\"><\/div><div id=\"thegem-divider-69f0d37dd72dc\" class=\"gem-divider\" style=\"\" ><\/div>\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd734a5371\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<p>En suma, tu sitio web s\u00f3lo es una pieza m\u00e1s de tu plan de marketing digital, sin embargo, puede que tengas una web bonita, pero si no est\u00e1 preparada para la venta \u00bfde qu\u00e9 te sirve?<\/p>\n<p>Para nada verdad, tal como en una tienda f\u00edsica necesitas decoraci\u00f3n, la ubicaci\u00f3n, y otras variables m\u00e1s que contribuyen a que logres vender.<\/p>\n<p>De forma similar sucede en tu negocio digital, necesitas de ciertas variables para la consecuci\u00f3n del \u00e9xito de tus ventas.<\/p>\n<p>Variables que te compartir\u00e9 cuando termine mi pr\u00f3ximo art\u00edculo:<\/p>\n<p>Negocios Online: \u00bfDescubre c\u00f3mo funcionan y que variables son las que generan resultados? Del cual te invito a que te suscribas en el siguiente enlace y te avisar\u00e9 cuando se publique.<\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd734a5371{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd734a5371{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd734a5371{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd734a5371{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"gem-button-container gem-button-position-fullwidth thegem-button-69f0d37dd746a12 popmake-36890\"  ><a class=\"gem-button gem-button-size-large gem-button-style-flat gem-button-text-weight-normal gem-button-icon-position-right\" data-ll-effect=\"drop-right-without-wrap\" style=\"border-radius: 10px;background-color: #dca000;\" onmouseleave=\"this.style.backgroundColor='#dca000';\" onmouseenter=\"this.style.backgroundColor='#dbb755';\" href=\"https:\/\/bit.ly\/3Rihk1p\" target=\"_self\">I WANT TO DISCOVER<i class=\"gem-print-icon gem-icon-pack-material\">&#xf35b;<\/i><\/a><\/div> <div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd7489 {margin-top: 40px !important;}<\/style><div id=\"thegem-divider-69f0d37dd7489\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"gem-textbox\"  ><div class=\"gem-textbox-top gem-textbox-top-shield\"><svg viewbox=\"0 0 1000 50\" preserveaspectratio=\"none\" width=\"100%\" height=\"50\" style=\"fill: rgba(218,206,193,0.8);\"><path d=\"M 0,50.5 500,0 1000,50.5\" \/><\/svg><\/div><div class=\"gem-textbox-inner\" style=\"\"><div class=\"gem-textbox-content\" style=\"background-color: rgba(218,206,193,0.8);background-position: center top;\">\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1662100517546 thegem-vc-text thegem-custom-69f0d37dd753e3619\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<h3><a name=\"_Toc111189631\"><\/a><span style=\"color: #977b57;\">Conclusi\u00f3n<\/span><\/h3>\n<p><span style=\"color: #ffffff;\">Cada negocio tiene su sistema de ventas por internet con diferentes matices que depende de cada tipo de negocio.<\/span><\/p>\n<p><span style=\"color: #ffffff;\">Por lo tanto, este sistema de ventas por internet en t\u00e9rminos de marketing se conoce como embudo de venta.<\/span><\/p>\n<p><span style=\"color: #ffffff;\">Tal sistema es como tuber\u00edas por el cual transita tu cliente potencial, desde que te encuentra hasta que se hace cliente tuyo.<\/span><\/p>\n<p><span style=\"color: #ffffff;\">En este sentido, es primordial crear un recorrido recto y no sinuoso, donde tu cliente potencial disfrute de su viaje hasta llegar a realizar su compra.<\/span><\/p>\n<p><span style=\"color: #ffffff;\">Finalmente, esa compra que sea el resultado de una decisi\u00f3n propia, y no impuesta por alguna estrategia manipuladora, este es el verdadero marketing.<\/span><\/p>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd753e3619{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd753e3619{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd753e3619{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd753e3619{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n\r\n\t\r\n\t\t<div class=\"wpb_text_column wpb_content_element  thegem-vc-text thegem-custom-69f0d37dd761c1403\"  >\r\n\t\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t\t<div class=\"title-h5\" style=\"text-align: center;\"><span style=\"color: #977b57;\">\u00danete a mi comunidad, y te invito a compartir este art\u00edculo.<\/span><\/div>\n\r\n\t\t\t<\/div>\r\n\t\t\t<style>@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd761c1403{display: block!important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd761c1403{display: block!important;}}@media screen and (max-width: 1023px) {.thegem-vc-text.thegem-custom-69f0d37dd761c1403{position: relative !important;}}@media screen and (max-width: 767px) {.thegem-vc-text.thegem-custom-69f0d37dd761c1403{position: relative !important;}}<\/style>\r\n\t\t<\/div>\r\n\t\r\n<div class=\"clearboth\"><\/div><style>#thegem-divider-69f0d37dd7665 {margin-top: 20px !important;}<\/style><div id=\"thegem-divider-69f0d37dd7665\" class=\"gem-divider\" style=\"\" ><\/div><div class=\"socials socials-list socials-colored-hover socials-rounded socials-alignment-center\"><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/bit.ly\/3q8AwTP\" style=\"color: #ffffff;\" aria-label=\"whatsapp\"><i class=\"socials-item-icon whatsapp\" style=\"font-size: 35px\"><\/i><\/a><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/bit.ly\/3wzlSrY\" style=\"color: #ffffff;\" aria-label=\"twitter\"><i class=\"socials-item-icon twitter\" style=\"font-size: 35px\"><\/i><\/a><a class=\"socials-item\" target=\"_blank\" href=\"https:\/\/bit.ly\/3cnWVJi\" style=\"color: #ffffff;\" aria-label=\"facebook\"><i class=\"socials-item-icon facebook\" style=\"font-size: 35px\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2 thegem-custom-69f0d37dd787d1501\" ><div class=\"vc_column-inner thegem-custom-inner-69f0d37dd787e\"><div class=\"wpb_wrapper thegem-custom-69f0d37dd787d1501\"><div class=\"gem-icon gem-icon-pack-fontawesome gem-icon-size-medium  gem-icon-shape-square gem-simple-icon\"  style=\"opacity: 1;\"><div class=\"gem-icon-inner\" style=\"\"><a href=\"https:\/\/xavierquimi.com\/secretos-para-mejorar-ventas-online\/#menu\" target=\"_self\" aria-label=\"Read more\"><span class=\"gem-icon-half-1\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><span class=\"gem-icon-half-2\" style=\"color: #DCA000;\"><span class=\"back-angle\">&#xf015;<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":39521,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[],"class_list":{"0":"post-36179","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-estrategias-digitales"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Descubre los secretos para mejorar Ventas Online<\/title>\n<meta name=\"description\" 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